Life is tough. Smile anyway.
SMILE is a reminder you can wear—built for the hard parts, for the days you’re under pressure, and for the moments you choose grit over giving in. The back graphic pairs a raw, documentary-style scene with an unapologetic smile—because sometimes the most defiant thing you can do is keep your head up.

Details

Back print: “LIFE IS TOUGH.” / “SMILE ANYWAY”

Marked: THE MORALE CLUB // ISSUE 001

Clean, bold type + photo graphic with the signature smile overlay

Designed to hit hard in black—simple from afar, layered up close

Fit
Classic everyday hoodie fit (size up for a roomier, oversized look)

Care
Wash cold, inside out

Hang dry (or tumble low) to keep the print looking sharp

Made to order to reduce waste. Allow a little extra time for production.